Charitable Initiatives

Guttman Initiatives Embraces Cause Marketing to Promote Social Change

Cause Marketing is a business strategy that emerged and matured throughout the last two decades. Guttman Initiatives’ leadership has actively participated in the development and evolution of this unique business model to bring together the collaboration between the private and public sectors. As a result, more and more businesses and charities are leveraging this powerful marketing tool to help non-profits realize their goals via the financial resources of a business or industry

Guttman Initiatives is revolutionizing Cause Marketing with two powerful business strategies: